Pazl blog

Blog on software development for business in Kazakhstan

What websites and apps cost, how to connect 1C, Kaspi and WhatsApp, where AI pays off and how to keep your code. Written from practice, to the point.

Websites

Apps

Estimating the cost of a mobile app for a businessMobile app development cost in 2026: how much does it cost to build an app?What drives the cost of a mobile app in Kazakhstan: app types, what a quote includes, running costs after launch and how to compare offers from developers.A business owner planning a mobile appHow to make an app for my business: a 7-step guide for 2026Do you need an app at all, which business apps pay off, the seven steps from goal to launch, what drives the budget and how to choose a developer in Kazakhstan.One app running on an iPhone and an Android phoneCross-platform vs. native: what to choose and not regretHow cross-platform development in Flutter differs from native Swift and Kotlin, when each option is justified, and how not to overpay for technology you do not need.Two smartphones in a coffee shop: a loyalty card in the wallet and a rewards appCustomer loyalty app or digital loyalty card: which one your business needsA digital loyalty card in Apple Wallet or Google Wallet, or your own loyalty app? What each can do, where each falls short and how to pick the right one.A smartphone with a coffee shop stamp card and a gift box on the tableLoyalty program ideas: 12 ways to bring customers back to cafés, salons and shopsLoyalty program ideas for restaurants, cafés, salons, studios and shops: 12 that work, the pitfall of each, which tool to run them on and a 30-day plan.A barista hands over a coffee while a guest shows a loyalty card on the phone at the tillHow to increase customer retention: 9 practical ways that workHow to increase customer retention: nine practical ways, from the second visit to win-back messages, plus the tools for each stage and a simple checklist.A store catalogue and cart inside TelegramTelegram Mini Apps for business: sales and service right inside TelegramWhat a Telegram Mini App is and who it suits: catalogue, payment, loyalty, one-tap login, 1C and CRM integration. How it differs from a bot and a website, and the cost.

AI

An AI agent takes a request in a messenger and records it in the CRMAI agents for business: what they are and what they can do right nowNo hype: how an AI agent differs from a chatbot and a language model, which business tasks in Kazakhstan it already handles, and how to start a first project.A business owner picks the first task to hand over to AIAI for business: where to start and where it actually pays offAI for business, step by step: where it pays off, which ready-made tools to try, when you need a custom agent, what Kazakhstan law expects and a 30-day pilot plan.An AI agent qualifies a lead and sets a task for a manager in the CRMAI for sales teams: what to automate firstAI for sales teams, step by step: instant replies, lead qualification against your criteria, CRM entry, follow-ups and booking. Risks, metrics, rollout plan.AI inside a CRM: customer records and churn predictionAI in your CRM: from follow-ups to predicting customer churnHow AI works inside a CRM: churn prediction, automated follow-ups, call analysis and proposal drafts, with concrete scenarios for B2B and B2C teams in Kazakhstan.An AI support agent answers a customer and hands the chat to a managerAI customer support: what to automate and what to leave to peopleAI customer support in practice: which requests an AI agent can close, what to keep with people, tools vs a custom agent, handover, metrics, personal data and cost.A procurement manager compares vendors in an AI chatbotMore B2B buyers now start with an AI chatbot: what it means for vendorsMore B2B buyers now start their research in an AI chatbot, long before they talk to sales. What that means for vendors and how to stay in the answers.An AI assistant answer with links to company websitesHow to get your company cited by ChatGPT and Perplexity: a practical AEO and GEO playbookRanking on Google is not enough to get cited by ChatGPT, Perplexity or Alice AI. The AEO and GEO mechanics that are, and how to apply them on a company website.

Automation

CRM and ERP

Industries

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