Glossary · Business systems

What is Shopify?

Shopify is a hosted e-commerce platform from Ottawa, Canada, that lets businesses build and run an online shop, take payments and manage orders without running their own servers. You pay a monthly subscription and add features through apps.

Why it matters

Shopify gets you selling quickly, with hosting, security and checkout handled for you. The trade-offs are monthly fees, app costs that add up and limits on how far checkout and data can be customised. For Kazakhstan, check payments and the link to Kaspi and 1C early: apps cover part of it, the rest needs custom work.

1Themes and appsA theme sets the look; apps from the Shopify App Store add reviews, subscriptions or integrations.
2Shopify PlusThe plan for larger merchants, with more control over checkout and built-in B2B selling.
3Customer dataShopify stores it on its own servers outside Kazakhstan, while the personal data law requires citizens’ data to be kept in Kazakhstan: discuss this with a lawyer.
ExampleA skincare brand from Almaty sells through Shopify to customers in several countries. Orders sync to its warehouse system through an API, a subscription app handles regular deliveries, and a custom app sends wholesale orders to 1C. The team changes products and pages itself, without a developer.
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