Kaspi store or your own online store
Most often you need both: Kaspi brings buyers, your own store builds a customer base and a brand, and a link to your accounting keeps shared stock and orders in sync. Your own store with online payment from 800 000 ₸.
Your own store from 800 000 ₸Kaspi vs your own store, point by point
Based on the Kaspi.kz store rules in the Kaspi Guide.
| Kaspi vs your own store, point by point | Kaspi.kz store | Your own online store |
|---|---|---|
| Buyers | Come from the Kaspi.kz app | You bring them in: ads, search, social media |
| Who can sell | Organizations with Kaspi Pay, goods only | Any company, goods and services |
| Fees | On every sale, the rate depends on the product category | No marketplace fee, bank card acquiring applies |
| Storefront and brand | A listing in the shared catalog next to competitors | Your own design, your own promotions, your own domain |
| Customers | You work in the marketplace’s interface and by its rules | Contacts, order history and mailings are yours |
| Link to accounting | An XML price list by URL and an orders API | Any link via API: 1C, MoySklad, CRM |
What each channel gives you
Strengths in brief.
Where to start
If you can’t run two channels at once.
- You sell popular goods people already look for on Kaspi
- You need first sales without spending on ads
- You already accept payments via Kaspi Pay
- You sell services or goods that aren’t on Kaspi
- Your brand, your own presentation and repeat purchases matter
- You want to build a customer base and send mailings
How to link both channels
One accounting system, two sales channels.
- Accounting in one system
Products, prices and stock live in 1C or MoySklad, not in two spreadsheets.
- Export to Kaspi
Kaspi picks up an XML price list with prices and stock by URL.
- Orders into accounting
Kaspi orders arrive via the seller API, site orders come in directly.
- Shared stock
Sell an item on the site, and the stock on Kaspi drops at the next export.
What it costs
Starting prices from our price list; the exact amount goes into the contract.
Starting prices in tenge from our price list. The exact price comes after a brief and is fixed in the contract.
The honest conclusion
Kaspi doesn’t replace your own store, and your own store doesn’t replace Kaspi. The marketplace gives you demand today; the site builds what stays with you for the long run. If you only have resources for one channel, start where your buyer is already looking.
Read next
Integrations, stores and prices.
Short and to the point.
Is selling on Kaspi worth it?
It depends on the category and margin. A fee is charged on every sale, and its rate depends on the product category. Work it out together with delivery before you launch; the rates are published in the Kaspi Guide.
Can we add Kaspi payment to our own site?
We have not found a public API for Kaspi payment on a third-party site. The working route is an invoice or a payment link in Kaspi Pay. For card payments on the site we connect bank acquiring, for example Halyk ePay.
How do we avoid selling the same item twice?
Keep stock in one accounting system and export it to Kaspi and the site automatically. Kaspi picks up the price list on a schedule, so keep a buffer on the last units of a product.
What does your own online store cost?
From 800 000 ₸. We name the exact amount after the brief and fix it in the contract.
Do you sell on Kaspi for us?
No, you run the listings and sales. We build the site and the link: price and stock export and orders into your accounting.
Where do you sell now?
Tell us whether you have a Kaspi store and where you keep your accounting. We’ll suggest a setup and a price.